Glow by Yaz
Glow is a beauty-on-demand app that pairs beauty professionals that provide quality tanning, hair, and makeup services to customers.
What we did
When we met Yaz and Jim, Glow was just a concept. Over the course of several months, we developed the brand and perfected the business model. Now, Glow is buzzing around the city and has been featured by several media outlets.
Launch Event Attendees
Visits per week
Through our Proactive Design process, we worked with Glow to wireframe and design exactly how the customer and GlowPro apps would work. From every interaction to every visual, the app was ready to enter the development phase.Visit Site
The Launch Party
When the time arrived to start yelling Glow's message from the rooftops, we worked with Glow to assemble and execute a digital marketing campaign that led up to the May 12th Launch Party. From press releases to digital ads, we collected 100s of leads and had +250 eager customers in attendance.
An idea like Glow needs constant communication with potential customers to keep them excited leading up to and into the launch of the application. We work with Glow to create blogs, videos, and social posts that continue to engage customers.